Drumroll please: the “New Italy” (oh-oh-oh it’s Magic)

Pomp and fanfare for the launch of the New image of the Italian brand – “magic Italy” – and without further waiting:

Some have called it “a Photoshop sampler” but I think it reminds me of a 1980s TV logo when everyone was just learning the power of computer graphics. Okay, maybe the early 90s to be generous.

Long live the genius of a true artist like Mirò.